The Brand

We set out to build a company and brand that is uniquely its own.  One that creates excitement through an authentic and true connection.  Our collection is built with purpose and designed for the routine breaking, time stopping, and course changing experiences we are in search of.  

Venture by definition is an undertaking of chance without knowing the outcome.  To us, not knowing is what drives us.  We want to be different and do things our own way.  This is what we strive for you to see and feel when you join our community. This approach to be authentic is reflected in our collection, team, and company.  Give us the random, the unpredictable, and the uncommon moments as we are out here on this Venture.

You can say our mission as a company is more than creating an inspiring collection of apparel. Our mission is not just an internal monicker, it's the way we want to bond with our crew. Our true mission is to unite and bring together a community that we know is out there, the ones on the constant search for the lasting moments.

Our Logo

The Waypoint. A reference that helps us know where we have been, where we are, and most importantly where we are headed. 

Live A rare Life

There are many ways to live your life.  This is ours.  We don’t want the ordinary or the routine.  Sometimes it’s simple and other times it’s more involved.  It can be hard to explain or obvious, but what we are after has one thing in common.  It remains with you.  Life has many moments and we are on this venture to experience as many of the rare ones that we can in this life.